Welcome

To use eCRW, log in using the fields on the left. To request a new user name and password, email questions@enterprisespectrum.com .

Below is a brief overview of what you can accomplish within eCRW, the AT&T Marketing Campaign Management Tool.

  • STEP 1. Create a Program, the overarching umbrella that will house campaign eCRWs of the same type, i.e. Value DM, U-verse CLM BI, etc.
  • STEP 2. Create a Campaign within that Program by adding campaign details including drop date, budget, volume, response rates, TFNs, URL, link and other tracking information.
  • STEP 3. Confirm all Campaign information is correct and submit the campaign for review.
  • STEP 4. Once approved, the Campaign will go into forecasting, tracking and reporting.

You will receive notifications from eCRW about submissions, approvals, and corrections requested. Be sure to add alerts@enterprisespectrum.com to your Safe Senders list.

If you have any questions, or if you have technical problems, please email or call your Enterprise Spectrum contact, or submit a ticket under the ‘Report a Problem’ link.

********** Warning Notice **********
This system is restricted solely to AT&T authorized users for legitimate business purposes only. The actual or
attempted unauthorized access, use or modification of this system is strictly prohibited by AT&T. Unauthorized users
are subject to Company disciplinary proceedings and/or criminal and civil penalties under state, federal, and
other applicable domestic and foreign laws. The use of this system may be monitored and recorded for administrative
and security reasons. Anyone accessing this system expressly consents to such monitoring and is advised that
if such monitoring reveals possible evidence of criminal activity, AT&T may provide the evidence of such activity to law enforcement officials.
All users must comply with AT&T Corporate Instructions regarding the protection of AT&T information assets.

By continuing with the process, you are giving a positive confirmation to this warning.